Company founded
2016
Location
Kentucky
Services
- Retail Strategy Consulting
- Firearms Industry Business Development
- Revenue Growth Consulting
- Training Program Development
- Event & Range Operations Support
- Marketing & Brand Positioning
- Customer Service & Managment Training
- Business plan development and review
Overview
Point of Impact Group provides specialized consulting and strategic services to shooting ranges, firearm retailers, and training facilities. With deep roots in the firearms industry, we help businesses increase revenue, improve operations, and elevate their brand through tailored strategies that align with their goals. From launching new ventures to optimizing existing operations, our team delivers high-impact solutions grounded in real-world experience.
Verticals Serviced
- Shooting Ranges
- Training Facilities
- Outdoor Retail
- Firearms Retail
Product expertise
- Sales Strategy
- Inventory Optimization
- Revenue Optimization Consulting
- Training/Event Promotion Guidance
Certified Strategic Partner
Certified Strategic Partners are trusted consultants and advisors who have completed OtterText’s training and understand how to strategically apply the platform to business goals like sales growth, inventory, membership retention, and promotional planning.
While they may not manage campaigns directly inside the software, they guide their clients on how best to use OtterText to drive results.