Reach Your Audience, Anytime, Anywhere
Struggling with ad restrictions and poor email engagement? OtterText connects you directly with your shooting range audience via text, boosting sales, loyalty, memberships and ensuring SHAFT compliance.






Connect Every Source to OtterText and Expand Your Reach
Integrate your digital waiver, POS system, website, forms, and web chat to unlock a full spectrum of opportunities for audience growth. OtterText’s seamless integrations empower you to connect with customers in real-time and drive engagement wherever they are.
Streamline Your Digital Waivers.
Integrate digital waivers seamlessly into your workflow to capture valuable customer data, ensure compliance, and enhance your CRM for targeted communications.
Connect the tools you already use
OtterText’s native integrations make it easy to connect your existing tools, streamlining workflows and boosting productivity across your entire team.
Forms & Lead Generation
Capture leads instantly through web chat, QR codes, dedicated landing pages, and targeted SMS campaigns using customer-specific keywords to boost engagement.
Send Promo Texts in Bulk to Drive Sales and Bookings
Engage customers with your range’s promotions and events through SMS & MMS campaigns. Attach images to your messages easily, preserving your brand’s identity and ensuring your offers stay top of mind.
Grow Your Local Search with Review Management
Boost your visibility in local searches with efficient review management across Google, Yelp, and Review Spot. Connect, manage, and respond to reviews, all while automating processes through our seamless integrations.
Smart Inbox: Effortless Customer Service with AI
Organize customer messages with custom tags, assign tasks to your team, and streamline communication via SMS. Send review requests, transfer confirmations, and use AI for instant replies. Boost productivity with the custom iPhone and Android app for seamless service.
Drive Engagement & Increase Membership
Nurture leads over time with a personalized, automated drip campaign that starts 24 hours after a customer’s second visit and continues for up to 90 days. Adopt a concierge approach by following up with tailored text messages on every range visit, presenting membership options and incentives to encourage ongoing engagement and turn casual visitors into loyal members.
Unlock Seamless Customization with Our API
Simplify lane management by texting customers when their shooting lane is ready. AXIS, one of our valued partners, integrated this feature directly into their POS system to provide real-time updates to customers. Enhance the customer experience with instant notifications and custom-built solutions, tailored to your range's needs.
Ensuring Your Compliance in the Firearm Industry
At OtterText, compliance isn’t just a requirement; it's a cornerstone of our service—especially in the highly regulated firearm industry. Our experts conduct thorough audits of your website to ensure it meets 10DLC standards and includes critical elements like age gates, effective calls to action, and clear privacy policies. If you don’t have a web guy our team will will handle the updates to your website free of charge.
ADDITIONAL FEATURES
Attract, convert, and re-engage clients.
Learn about every advantage you get when you sign up for OtterText


Here’s what some of our customers have to say since switching to OtterText.
OtterText has streamlined everything from waivers to text campaigns. The platform is intuitive and efficient, but the standout is Ben—his responsiveness and innovative ideas make all the difference. Highly recommend!
Business
OtterText integrates seamlessly with our systems, making communication easier for both our team and customers. The platform is user-friendly, and Otter Technologies is always innovating to help us grow. Highly recommended!
marketing tool
The ease of use is OtterText’s best feature. It’s been a successful way to boost traffic and sales, and their customer support and quick setup got us up and running in no time!
After being dropped by other text marketing companies, OtterText got my business back online in just one day, ensuring 10DLC compliance. Now, I’m seeing an impressive 69x return on investment every month!
OtterText has been an incredible asset to our business. The seamless onboarding process, prompt support, and ever-evolving features have made communication easier and more effective. The team’s dedication to helping businesses grow truly stands out. Highly recommended!
At SHOT Show 2024, I discovered OtterText, which got my firearms business approved for texting. One campaign sold 100+ guns in 48 hours! OtterText helps me move inventory fast and keep customers informed..
Expand Your Firearms Business with Powerful SMS Marketing
OtterText isn’t just for ranges—we power firearm retailers and e-commerce stores with targeted SMS marketing, abandoned cart recovery, and seamless integrations with top platforms like Shopify, BigCommerce, and Coreware. Take your online or retail store to the next level.